How to Create a Profitable Event Blog with WordPress in 2024 (Beginner’s Guide)

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Not sure how to create a blog in a specific niche and easily earn a huge amount of money? Nowadays, event blogging has become one of the most successful and simple ways to make money online within a few days or even a few months of hard work.

If you’re active on Facebook groups, you’ve probably seen many people sharing case studies about their event blogs and how they make thousands of dollars from them. I have even created niche blogs for specific events and generated a good profit from them.

So the first question that comes to mind is, “How can we create a blog in a specific niche? And how can we find event blogging niches that actually generate good profit?”

Here is the answer, creating an event blogging is as simple as creating a blog for normal websites – but here we prefer a hosting plan that can easily handle thousands of real-time and a well-optimized WordPress blog.

Although it is possible to create an event blog without using the WordPress framework, if you are not familiar with coding, I strongly recommend using WordPress.

Additionally, there are a few other processes that differ from those of a regular blog. But what exactly are these processes? Let’s read this post until the end to find out all the answers.

So the question is…

Why Start Event Blogging?

The first question we came up with here is: why start an event blog?

Any guesses? If you’re reading this post, it means you already know a few things about event blogging and why it’s the best way to earn a huge amount of money in a short period.

But let me tell you again: Event-based niche blogs are a type of blog that mostly focuses on upcoming events, festivals, and special days. This event blog guide is all about seizing this opportunity and creating a high-quality blog for specific events or festivals in a short span of time. Unlike other blogs, it is not long-term, and you only have to work for 30 to 40 days.

It is one of the best ways to earn money online in a short period of time, and trust me, if you choose the perfect event and rank your website on Google and other search engines, the chances are you can make thousands of dollars.

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Make Money Event Blogging

And there is no one who doesn’t want to make thousands of dollars in just a short period of time. Even I make thousands of dollars solely from event blogging.

Initially, I didn’t believe that I could actually make this much money just by blogging about a specific event that lasts only one or two days. As you may know, Google has strict AdSense policies, and they constantly update their algorithm, making it difficult to get AdSense approval for your domain name. However, if you manage to do so, you’re in luck.

Now you understand why it’s important to start an event blog in a specific niche. We will further discuss how to find a niche for event blogging and then create a high-quality site that can actually rank.

So the next question is…

How to Start Event Blogging in 2024

Starting an event blog is relatively easy, but it can be highly competitive because you are not the only one working in a specific event niche. The problem is that many people write spammy content and focus on building backlinks in terms of quantity rather than quality.

To be successful, you need to create high-quality content by following On-Page SEO factors. Then, you should focus on building quality backlinks instead of just focusing on quantity in the beginning.

(Continue reading this article until the end, as I will also share how you can quickly build backlinks for your event blog and which types of websites you should focus on.)

Throughout this process, I will share every step I know to create a successful event blogging site. If you pay close attention to every point, this entire process will amaze you, and you will be ready to start your first event blog and make money.

In this entire process, I will cover:

  • How to find a Niche for Event Blogging?
  • Domain & Hosting for Event Blogging.
  • How to Set Up Your Event Blog.
  • Blogging Resources & Proper On-Page SEO.
  • Off-Page SEO.
  • Monetization Methods.

The first guide in this chapter is about finding a niche for event blogging.

How to find a Niche for Event Blogging?

Finding a niche for your event blog is not difficult. In a country like India, there are numerous festivals, events, sports events, and special days that you can blog about.

You have the opportunity to earn a significant amount of money by blogging about these events. While Indian niches may not be as lucrative as others, they still have the potential to generate good income.

Let me help you find the right niche for your event blog.

But how do I find event blogging niches? And how will I know if I’m blogging in the right niche?

As I mentioned earlier, it’s easy to find a niche for event blogging. You just need to focus on upcoming holidays, events, festivals, special days, and so on.

You can use online services like to find various events specific to your country. This website can help you discover upcoming niche ideas for your event blogging.

Once you have found a specific niche for event blogging, I recommend checking Google Trends and Ahrefs Keyword Explorer for more information about that particular niche. These tools can provide valuable insights. You can also use the Website Word Counter tool to count the total number of words in your competitors’ content, so you can easily replicate their success.

For example, let’s say I have chosen a niche related to an Indian festival called “Diwali“. When I searched for “Diwali pics” on Google Trends, I found the following result:

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Google Trends Result for “Diwali Pics” (Past 5 Years Data)

And when I checked the same keyword using Ahrefs, I obtained these results.

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Ahrefs Result for “Diwali Pics” Keyword

When you search for a keyword using both tools, you will notice a similar increase in searches during a specific month. As shown in the Ahrefs screenshot, there was a surge in searches for this keyword, followed by a steady decline to zero.

Similarly, in the first screenshot, the trend for this keyword consistently decreases after the festival month. This suggests that this keyword only receives traffic on a particular day or during a specific month.

By analyzing keyword trends like this, you can make informed decisions when choosing a niche for event blogging. It greatly assists in selecting the right keywords.

I would also like to share a few profitable niches that can help you earn thousands of dollars easily.

  • Exam Results (Like CBSE Result)
  • New Year
  • Black Friday
  • Olympics
  • IPL
  • Elections
  • Mother’s & Father’s Day
  • Valentine’s Day
  • Diwali
  • Holi
  • Eid
  • Upcoming Movies

and a lot more.

These event blogging niches can be divided into various groups, including;

  • Holidays: Christmas Card, New Year Card, Valentine’s Day Card, Diwali Card, Halloween Card, Father’s Day Card, Thanksgiving Card, etc.
  • Sports: Super Bowl, Cricket, NASCAR, Soccer World Cup, WWE, etc.
  • Live Events: Golden Globe Awards, Oscars, Music Concerts, etc.
  • Special Occasions and Movie Releases: Black Friday Sales, Movie Releases, etc.

You can also visit Google Trends to observe the latest trends or events and find what to target.

Domain & Hosting for Event Blogging.

The next question is about how to choose a domain name and hosting for your website in the event blogging niche.

To select a specific domain name for your event blogging site, it can be helpful to choose an Exact Match Domain (EMD) name. EMD domain names are those that exactly match the keywords or topic of your website. Some people believe that having an EMD domain name can improve your website’s ranking on Google.

If you’re unsure, let me assure you that Google still considers EMD domain names when ranking websites. In fact, in many cases, EMD domain names even outrank high-authority domain names. So, if you’re creating a niche-specific event blog, I strongly recommend choosing an EMD domain name.

You can find cheap .COM domain names for just $0.99 on GoDaddy. This is the lowest price you can get for a .COM domain extension.

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Choosing an EMD Domain for Event Blogging

And when it comes to picking a domain name, if you’re not able to get domains like “”, I suggest going for a domain name like “” or even “”.

Besides choosing a .COM domain name, you can also consider other extensions. However, keep in mind that these domain names will be more expensive compared to the .COM extension.

You can also use tools like the Shopify Domain Name Generator to come up with ideas for your event blog’s domain name. But I highly recommend choosing an EMD (Exact Match Domain) domain name.

Once you have chosen a domain name, the next step is to select a web hosting plan.

But how do we choose the perfect web hosting provider for event blogging? And what should we look for before selecting a web hosting provider?

Before selecting a web hosting plan, ensure that it can handle a large number of visitors in real-time without any difficulty and with a fast server response time.

Many beginners often make the mistake of opting for a cheap shared hosting provider who advertises or spams Facebook groups, claiming to be the best web hosting service. However, most of these providers lack proper server configuration knowledge.

I always advise you to stay away from these cheap shared hosting providers and instead choose a reliable web hosting provider that offers good service and a 99.9% service level agreement (SLA) guarantee.

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But Wait… Which Web Hosting Should I Prefer?

And for this, I always recommend you to host your website on DigitalOcean. DigitalOcean is one of the most popular and widely chosen options for event blogging. Personally, I prefer using this cloud hosting provider for my event blogs, and I can assure you that they are excellent at it.

With a $5 DigitalOcean plan, your website can easily handle 500-700 real-time visitors (only if your website is properly optimized). Trust me, this is one of the best aspects of DigitalOcean.

And do you know what’s great about a web hosting provider? They even offer $100 credits for free for 2 months. This is particularly beneficial for event blogging, as you only need 2-3 months of preparation to improve your website’s ranking. With this $100 free credit, your website can easily handle 3K-5K real-time visitors.

Therefore, this hosting is sufficient for your needs!

How to Set Up Your Event Blog

Now that you have a domain name and a web hosting plan for your event-based blogging site, the next step is to set up your website on WordPress CMS. Once you have WordPress installed, you can proceed to install essential plugins and a theme that is optimized for speed and SEO.

When it comes to choosing a theme for your event blogging website, I always recommend GeneratePress. This is the theme I personally use on my website (TheGuideX). It offers great performance and can help boost your website’s speed and search engine optimization.

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GeneratePress is one of the best themes for affiliate marketing, blogging, and event blogging. It is also one of the most downloaded free themes in the WordPress repository. Additionally, you have the option to purchase its premium plugin for enhanced functionality.

Apart from the GeneratePress theme, you can also choose the Astra, Genesis, Schema, and OceanWP themes. These themes are fast, clean-coded, and well-optimized for SEO.

Once you have installed and activated the theme on your event-based niche blogging site, you will need to install essential plugins. These plugins can include:

  • Rank Math: An all-in-one SEO plugin for WordPress websites. I use it to easily manage SEO and the automated Image SEO feature is great. I highly recommend installing this plugin!
  • Asset CleanUp Pro: Another plugin I strongly advise for improving PageSpeed and GTMetrix insights on your WordPress website.
  • Compress JPEG & PNG images: This plugin optimizes images on my website and provides better results compared to others. Check here for more image compression tools.
  • Easy Table of Contents: I use this plugin to display table of contents on my website. It also helps in showing site links in SERP results.
  • TablePress: If you need to display tables in your posts, I highly recommend this plugin. It helps me get featured positions in SERP and increases website traffic. Learn more here.
  • WP Rocket: One of the best plugins for speed optimization on my website. It improves website speed and is an all-in-one speed optimization plugin for WordPress. Read my review here for more details.
  • WP-Optimize: Another important plugin I recommend for event blogging. It helps in clearing database revisions and expired transients, improving website loading speed.

So now we know how to choose a domain name and hosting properly, as well as how to set up WordPress and install the required plugins for event blogging.

The next step we will cover is On-Page SEO.

Blogging Resources & Proper On-Page SEO.

When you write an article for your event blog site, you may find that it doesn’t rank well on Google or has a low number of keywords ranking, according to Ahrefs. This is a common issue that many people face, including myself. Even when I write posts for my blog, they often only rank for a few keywords.

But how can you improve the ranking of your articles on Google?

This is where On-Page SEO comes in! On-Page SEO is a set of techniques that go beyond just this, but if you follow all the factors of On-Page SEO, it can greatly help in improving your website’s ranking.

When I start a niche blogging website, I focus on creating high-quality articles and implementing all the necessary On-Page SEO optimizations. Most of the time, especially for niche blogs, I follow the Silo Structure. Trust me, this strategy has helped me outrank authority blogs on Google.

So, what type of…

On-Page Optimizations Should I Have to Follow?

If you don’t know how to rank your article using only On-Page SEO, then here I’m sharing a few on-page optimization tips that have actually worked for me:

  • Custom Meta Title & Meta Description: Using a custom meta title and description helps a lot in increasing website CTR for me. According to Google, title tags still “help a lot” with your rankings.
  • Website Should Load Faster: We all know that ranking is one of the most important parts of on-page SEO and ranking. If your website loads in under 2 seconds, then Google will more likely to crawl your website pages and push your website ranking in SERPs.
  • Use Properly Optimized Images: We all knows the importance of optimizing images for SEO purpose. If you’re focusing on a niche where people most likely to search for images rather than visiting a website directly, then I strongly recommend you to use properly optimized images for SEO. In my case, it helps a lot in getting the “image pack” result in SERP.
  • Short and Catchy Paragraphs: Google wants to show the content that gave everything to users they want on a single page. Always prefer short and catchy paragraphs and your page has to be EXACTLY what a Google searcher wants. otherwise, Google will bury your website page to the 3rd-4th page of Google Page.
  • Relevant Inbound & Outbound Links: Inbound and Outbound links play a major role in ranking your website on SERP. Recently, I published an article that ranks on the 3rd or 4th page of Google, but when I updated few paragraphs and implemented relevant authority links, it starts ranking on the first page for lots of keywords.
  • Frequently Updating Content: Updating content plays a major role in ranking your website on a higher number of keywords. In my amazon affiliate niches, when I update my content and index them on a webmaster, I see 40-50% increase in new keywords and Google also prefer website who always update their content.
  • Focusing on LSI Keywords: We all know that ranking on keywords like “Digital Marketing” is hard because it is highly competitive but we can rank our website on less competitive keywords like “Digital Marketing Schools in Delhi“. And this way there are chances that our website can start ranking on the first keyword too. So always include LSI keywords on your page.

Here are some blogging resources and links to help you with event blogging.

Off-Page SEO for Link Building

The next topic is about Off-Page SEO for building high-quality and relevant backlinks for your event blogging domain.

I understand that building backlinks for your domain name can be challenging. These days, it’s common for people to charge for links, making it harder to obtain quality backlinks.

To start building links for your event blogging site, I suggest beginning with comment sites and then moving on to profile links and directory submission links. You can also try getting a few authority links from guest posting and article submission sites.

These types of links can help improve your website’s ranking on Google. Within a month, many of your keywords are likely to rank on the first or second page of the search results.

Once you achieve the initial ranking, you can start building forum links. However, be cautious as many forums are spammy and can have a negative impact on your website.

You can also use the DropMyLink website to help you build relevant links using Google Dorks.

Now, regarding your question about spam, the answer is no. If you build links through spamming, there is a risk of your website getting penalized even before the event starts or during the event itself. This could result in your website being pushed to the second or third page of Google’s search results. I have experienced this with some of my event blogging niches.

Therefore, I always recommend playing ethically and avoiding spamming tactics.

Monetization Methods.

The next topic we’ll discuss is how you can make money from your website and specifically, how to monetize an event blog. If you’re starting an event blog, there are a few effective ways to earn money. One popular method is by using Google AdSense, which allows you to display ads on your blog and earn revenue when visitors click on them.

Another option is to become an Amazon Affiliate. For example, if you’re blogging about an event like “Diwali,” you can use Amazon Affiliate to promote and sell Diwali-related items available on Amazon.

Now, let me share with you a few effective monetization methods that can help you earn a substantial income from your website.

  • Google AdSense: One of the best options to monetize your event blogging site. It pays more than any other method. If you can get AdSense approval for your domain, I strongly suggest using this method.
  • Amazon Affiliate: Use this method along with Google AdSense to increase your income. During events like Black Friday, people buy a lot online, and using Amazon Affiliate can boost your revenue.
  • CJ, ShareASale & Other Affiliates: Promote other affiliate products during events like Black Friday to earn extra commission using these networks. Use these methods with Google AdSense.
  •, InfoLinks, and PushAds: If you can’t get AdSense approval, try using, Infolinks, and PushAds to monetize your website. However, expect to earn only 10-12% of the revenue compared to AdSense.

Wrapping Up!

Nowadays, event blogging, a form of event marketing, has become one of the most successful and easy ways to make money online within a few days or even a few months of hard work.

And in this guide, I’ve shared about event blogging and how you can start an event blog easily and earn thousands of dollars in a short span of time.  This is one of the easiest methods to earn money online within a few weeks or months of hard work.

Do you think there is any other tip to get more success on an event blog? Do share it with us as there is no limit to good tips on every topic.

And if you’re still curious and want to know something more about the topic, do let me know in the comment section.

Avatar of Sunny Kumar
Sunny Kumar
Hello! I’m Sunny Kumar from New Delhi, India, a tech enthusiast and blogger with an IT degree from IIT-D. My expertise lies in SEO, Cloud Computing, Telecom & Networking, and CEH. I specialize in SEO, WordPress Development, and PC Building. And being a proficient WordPress user, I’m dedicated to delivering quality content and a remarkable user experience.

14 thoughts on “How to Create a Profitable Event Blog with WordPress in 2024 (Beginner’s Guide)”

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