Technical SEO
Content Pruning in SEO: Why I Deleted Only 5 of 201 URLs
Google calls deleting content a last resort. Here is the page-by-page pruning decision I ran on 201 old URLs on my own site, and what I actually kept.
Read noteInsights
Field notes from the work,
not the theory.
What we learn fixing search, AI visibility, WordPress, and authority on real sites — written down so it is useful, and only when it is.
Latest notes
Latest SEO and web growth notes.
Technical SEO, AI search, WordPress, and link building notes from real consultancy work.
WordPress7 min read
WordCamp US 2026 Has an AI Track. Here's What "Preparing Your Site for AI Agents" Actually Means
WordCamp US 2026 runs an AI track on AI-assisted development, AI agents and the legal questions. What that actually means for a WordPress site.
Read noteWordPress7 min read
Is WordCamp US 2026 Worth It If You Build WordPress Sites for a Living?
WordCamp US 2026 is $80 with code AF26. But a Micro-Sponsor ticket is $750, and that is what a seat really costs. An honest look at the trip, not the ticket, from someone who has done two WordCamps.
Read noteTechnical SEO12 min read
Faceted Navigation SEO: Which Filters to Index, and Which to Block
Faceted navigation can spawn 100,000+ URLs from one category page. Which filters to index, which to block, and the noindex mistake that keeps index bloat alive.
Read noteAI Search16 min read
12 Best AI Visibility Tools for SEO Teams in 2026
What the 12 AI visibility tools track, what they cost, and why two of them will never agree on the same brand. Every price re-checked on the vendor page.
Read noteAI Search
Speakable Schema and AI Citation: What Actually Gets You Cited in 2026
Speakable schema is a 7-year Google news beta, and ChatGPT does not read your JSON-LD. What it really does, and what actually earns AI citations.
Read noteAI Search
ChatGPT SEO: I Built a Test Store, and 80 of Its 91 Orders Came From AI Search
ChatGPT SEO case study: 80+ of my test Shopify store's 91 orders came from ChatGPT and Perplexity. The data, the playbook, and how ChatGPT picks products.
Read noteAI Search
llms.txt in 2026: What It Is, How to Add It Everywhere, and Whether It Actually Works
What llms.txt is, how to add it on WordPress, static sites, Shopify and every website builder, and the honest 2026 data on whether any AI actually reads it.
Read noteTechnical SEO12 min read
Google Core Update Recovery: The Playbook, Tested on My Own Site
A page-by-page core update recovery method, with real Search Console data from my own site that lost 99% of its Google traffic and climbed back.
Read noteBrowse by topic
Four topics, mapped to the four services.
Each topic is the authority layer behind a service. Read the notes, then bring us the problem on your own site.
Technical SEO
Notes on crawling, indexation, canonicalization, schema, and Core Web Vitals.
Read Technical SEO notesAI Search (GEO & AEO)
Notes on generative engine optimization and answer engine optimization.
Read AI Search notesWordPress
Notes on WordPress speed, security hardening, plugin cleanup, and migrations.
Read WordPress notesLink Building
Notes on digital PR, audience-first content, and link profiles that survive core updates.
Read Link Building notes
Who writes these
SEO Specialist and product builder with 10+ years in search. The notes are written by the person doing the work — Sunny Kumar, seo specialist & product builder.
Work with TheGuideX
Reading about it is the easy part.
Send us the site and the problem. Your first reply comes from Sunny Kumar — not a sales team — and tells you if it is a fit.