10 min read
Semrush Free Trial (2026): What You Actually Get in 7 Days
The Semrush free trial runs 7 days and needs a card. What is included, what it costs after, the new plan names, and how to get real value from the week.
Read noteTechnical SEO insights
Why pages get crawled
but never rank.
Notes on crawling, indexation, canonicals, schema, and Core Web Vitals: the technical causes that keep good pages out of search, and how each one gets fixed.
Latest notes
Latest technical SEO notes.
Crawl, indexation, canonicals, schema, internal links, and Core Web Vitals notes from real audits and fixes.
14 min read
8 Best Rank Tracking Tools in 2026 (Real Prices, Honest Limits)
I checked what every major rank tracker costs and what it quietly limits. The eight worth paying for, plus the free option most sites should start with.
Read noteContent Pruning in SEO: Why I Deleted Only 5 of 201 URLs
Google calls deleting content a last resort. Here is the page-by-page pruning decision I ran on 201 old URLs on my own site, and what I actually kept.
Read note12 min read
Faceted Navigation SEO: Which Filters to Index, and Which to Block
Faceted navigation can spawn 100,000+ URLs from one category page. Which filters to index, which to block, and the noindex mistake that keeps index bloat alive.
Read note12 min read
Google Core Update Recovery: The Playbook, Tested on My Own Site
A page-by-page core update recovery method, with real Search Console data from my own site that lost 99% of its Google traffic and climbed back.
Read note9 min read
HEIC vs JPG: Which Should You Use in 2026? (And How to Convert)
HEIC vs JPG explained: the real differences in size, quality and compatibility, which to use when, and exactly how to convert HEIC to JPG.
Read note11 min read
Why Your Business Still Needs Its Own Website (Not Just Social Media)
Social media is rented land; a website is the one part of your online presence you own. Why that still matters in 2026, and how to launch one this week.
Read note13 min read
Personalization and SEO: Does It Actually Affect Your Rankings?
Personalization changes what a visitor sees, not where your page ranks. Here is what Google actually rewards, and how to personalize without hurting your SEO.
Read note12 min read
How to Build and Manage a Content Calendar
How to build a content calendar that survives past March: what goes in it, which tool fits, a 6-step setup, and the workflow that keeps you publishing.
Read noteWhat this covers
What these notes keep coming back to.
Every technical seo note maps back to one of these. They are the causes we keep finding on real sites, not a full syllabus.
Crawling & crawl budget
What Google fetches, what it skips, and where it wastes time.
Indexation
“Crawled – currently not indexed”, and why pages drop out.
Canonicalization
Duplicate URL clusters and the tags that hide pages.
Schema & structured data
Markup search and AI engines read without guessing.
Core Web Vitals
Speed fixed for real visitors, not a lab score.
Site architecture
Internal links that send authority where it matters.
The service behind it
Reading is free. Finding the cause on your site is the work.
These notes come out of hands-on technical seo work. When you want the cause found and fixed on your own site, that is the service.
Technical & On-Page SEO
Crawl, indexation, canonicals, schema, architecture, and Core Web Vitals.
CrawlIndexationSchemaCore Web Vitals
Explore the serviceMore topics
Work with TheGuideX
Reading about it is the easy part.
Send us the site and what you are seeing. Your first reply comes from Sunny Kumar, with where he thinks the cause is and whether we are the right fix.